Following on from the overwhelming success of the inaugural Melbourne International Coffee Expo, the 2013 show is set to be the most remarkable event the Australasian coffee industry has ever seen.
MICE2013 will bring together the World Barista Championship, the World Brewers Cup, the inaugural Global Coffee Review Symposium and Australia’s largest dedicated-coffee trade show, for a once in a lifetime event. In hosting the World Barista Championships and World Brewers Cup, the MICE2013 will be the culmination of decades of hard work that have seen the Australasian industry develop what is now being recognised as one of the strongest specialty coffee scenes in the world.
BIGGER AND BETTER
Over four days, in addition to hosting the most high profile coffee competitions in the world, MICE2013 will continue to build upon the features that made the inaugural event such a success bringing together the region’s industry leaders to educate, inform and do business. The four day expo also provides an opportunity for an unprecedented line-up of satellite events in and around Melbourne, including roasting workshops, café tours, and endless networking opportunities to meet and greet the world’s top coffee industry personalities and decision-makers.